Tag: business
Photographers Should Be Criticized
There's this perceived notion out there that just because someone claims to be a photographer, they are one. It's a touchy subject, especially within the photography community, because photography is an art form. But hey, just for now, lets
Photographers: The Customer ISN’T Always Right
If it's one thing that I've learned running a photography studio, it's that the customer isn't always right. The average person who needs photography done doesn't know anything about what makes a great photograph, but they
Photographers: Work On Sales, Not Your Portfolio
Over the last year we've been hitting our marketing pretty hard. We run ads on Facebook for awareness, knock on doors, put out promos, and give pitches for many different kinds of shoots. What do most people who don't know anything about photography want? They want to be shown
Spectacle Photo: A New Studio Approach
When Rich Johnson and I bit the bullet and opened a new studio in The Altamonte Mall, we decided to put a spin on the photography studio business model. If you're in the photography industry you know a lot of photographers